Tuesday, April 15, 2014

How to Promote Your Facebook Fan Page by Irene Helenowski

Irene Helenowski's book has just come out and yet she has over 14,000 likes on her Facebook fanpage! How did she do it? Learn from her guest post below:
Promoting my book through Facebook has been a challenging experience and one that I am still learning about. When I first created my Facebook page, I discovered that I could get more likes if I promoted the page for a fee. This action did contribute to the majority of likes, but it did not lead to potential buyers.
In the beginning, I mainly posted positive reviews and science-oriented posts. I also hired a publicist named Jessi, and she has generated about 2000 more likes for me. At first, she also put up mostly science-related posts per my instructions, but over time, I gave her free-range on what to post. I must admit I became apprehensive about having someone post topics unrelated to the book, but then I noticed that interactions on the page were increasing.
Another way to increase likes is to bring up some controversial debates related to immigration, child rearing, and even the legalization of marijuana. Such debates are sure to bring out some interesting viewpoints on both sides from different readers. Jessi has also come up with more lighthearted ways to bring up interactions though such as finding hidden animals in pictures.
Will such ideas lead to increased book sales? I hope so but only time will tell. I myself have never read as many books before as when I began writing. And most of the books I am reading at the moment are books that I have found on other authors' Facebook and Twitter pages. I only hope that a handful of them might still return the favor and look into mine.
About Order of Dimensions:

When Jane Kremowski first began her graduate studies in physics at Madison State University in Wisconsin, little did she know where her work would take her. Now, she is embroiled in a multitude of dimensions all leading to different outcomes. She and her colleagues therefore must act wisely in order to take and keep away the Order of Dimension from falling into the wrong hands for the sake of her loved ones.

Buy the book at Lulu or Amazon!
About the Author:
Irene Helenowski is a biostatistician at an academic medical center in Chicago and recently received her doctorate in biostatistics. She also enjoys going to movies and concerts in her spare time.

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